The brief for this award-winning store was to create a store in which a small merchandise item can be displayed in an impactful way. The design is clean and uncluttered with elements of white contrasting with the bold use of the colour red. The large illuminated graphics form a striking backdrop to the merchandise, while the red leather ottomans blend in beautifully with the rest of the red elements in the store. The unique point of sale counter features a routered logo and playful lace dispenser behind. With its distinct design, the store won the Category D award for the Retail Design and Development Awards in 2013.